The Detroit North American International Auto Show got it's international start and status in 1989. The Detroit Auto Dealers Association went all over the world to places like Europe and Japan to convince those auto makers to bring there vehicles to America to the Auto Show for unveiling. Their efforts worked! The North American Auto Show was renamed and made the North American International Auto Show. The show has been held in Detroit since 1965 at the Cobo center. The show occupies almost 1 million square feet of floor space!! That's a whole lot of cars! This show has always been a very important show in the auto industry. Mainly because the show takes place in the heart of Detroit, which is the location of the headquarters of the big three American automakers, Chrysler, General Motors and Ford. Before it started being held at the Cobo center, it was held at other well known establishments in the Metro Detroit area. Places such as the Michigan State Fairgrounds, Light Guard Armory and Wayne Gardens Pavilion. This show has shown so much improvement over it's years taking place in Detroit. Since 1989 the show has introduced 1,359 vehicles, over 18 million people have been in attendance, over 124,000 media have covered the event, the financial impact of this show has been listed between $9.7-$10.1 billion and the number of NAIAS exhibits have grown to 216!
This show has raised more than $90 million for Detroit-area charities through their annual charity preview. In the past 10 years alone, the show has raised $47 million. The NAIAS charity preview is the largest single night fundraiser in the world, thanks to those who were generous enough to donate. The charity preview has donated to more than 125 charities, 116 of those received donations from the DADA Charitable Foundation. The DADA Charitable Foundation is a fund of the Community Foundation for Southeast Michigan. The Michigan Legislature has commemorated the 25th Anniversary of the show and declared January 2014 as the North American International Auto Show Month within the sate of Michigan!
The North American International Auto Show committee for 2015 consists of Rod Alberts (Executive Director), Sam Slaughter (Committee Member), Paul Sabatini (Vice Chairman), Ryan LaFontaine (Committee Member and Scott LaRiche (Chairman).